… in the Internet marketing strategy of industrial enterprises and … enterprises: a marketing
automation system, a CRM system, a … 1 shows the components and tools of Internet marketing for …

… as an element of the enterprise’s management system. Among the … : digital marketing,
Internet marketing, information and analytical support of relationship marketing, CRM system …

… elements of business activities, such as sales, marketing, … elements of a successful, efficient
and sustainable business, … All of this, in the CRM software solutions market, requires spe…

… Internet integrated CRM. The third part of this paper focuses on the Internet's impacts on CRM
… We should also be familiar with major CRM software vendors prior to the future discussion …

… ) is, while on the other hand everyone is aware of online trading, aiming to be a part of it. …
of products and services of larger companies. Internet marketing and electronic services profile …

… of marketing companies by indicating the benefit of CRM system for customers and
enterprise’s … creation, the analysis of which allowed envisaging typical elements of CRM model …

… system, which today also includes parts of e-marketing, e-… all elements of the implemented
CRM business information … of modern customer relationship management systems today, …

… Small and medium-sized enterprises (SMEs) are vital components of our economies, but …
Fundamentally, most CRM software packages are not likely to capture the unique needs of the …

… -sized enterprises (SMEs), but most of them do not employ dedicated CRM software. Instead
… Internet marketing by SMEs: Towards enhanced competitiveness and internationalization of …

… They experience increased usage and adoption rates of new technologies as well as rapid
updates of the technological components of their e‐business such as software or website …