ЖУК, О. MARKETING PERFORMANCE ASSESSMENT BASED ON A SYSTEMIC ANALYSIS OF CONSUMER BUYING BEHAVIOR. SWorldJournal, [S. l.], v. 3, n. 33-03, p. 195–204, 2025. DOI: 10.30888/2663-5712.2025-33-03-050. Disponível em: https://sworldjournal.com/index.php/swj/article/view/swj33-03-050. Acesso em: 9 feb. 2026.