MANAGEMENT OF MARKETING RISKS ON THE AGRICULTURAL PRODUCTS MARKET
DOI:
https://doi.org/10.30888/2663-5712.2024-28-00-009Keywords:
service sector, marketing strategies, consumer behavior, customer satisfaction, competitive advantage, technological advancements, globalization, personalizationAbstract
The agricultural products market is inherently characterized by a multitude of risks that can significantly impact marketing strategies and overall profitability. This article explores the management of marketing risks within this sector, emphasizing theMetrics
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