No. 19-02 (2023)

Articles

• ASSESSMENT OF THE QUALITY OF LIGUSTRUM VULGARE L. PLANTING MATERIAL FOR DIFFERENT THICKNESS OF CORE MATERIAL

  Andrii Melnyk, Volodymyr Tokman

  3-9

• EFFICIENCY OF USING GROWTH REGULATORS ON TOMATO PLANTS IN GREENHOUSES

  Ivanna Havrys

  10-15

• DEVELOPMENT OF INTERACTIVE MAPS FOR THE NEEDS OF TOURISM

  Tetayna Dudun, Illay Lipavskyi

  16-25

• ANALYSIS OF THE EFFECTIVENESS OF ECONOMIC AND INVESTMENT ACTIVITY IN UKRAINE

  Olha Harvat

  26-32

• DEPRECIATION OF FIXED ASSETS: MILITARY FEATURES

  Inna Коpchykova, Olena Kudyrko, Iryna Krupeinytska

  33-37

• CONCEPTUAL PRINCIPLES OF ETHNIC RESTAURANTS

  Maryna Riabenka, Olga Ivanishcheva

  38-42

• COMPONENT ELEMENTS AND FACTORS OF ASSESSING THE FINANCIAL AND ECONOMIC SECURITY OF BUSINESS ENTITIES

  Svitlana Yeletskykh, Kateryna Petrischeva

  43-49

• CONTROL IN THE PROPERTY LOSS RISK MANAGEMENT SYSTEM

  I.V. Коpchykova, T.G. Kytaichuk

  50-54

• ANALYSIS OF THE RESULTS OF THE ACTIVITIES OF INSURANCE ENTERPRISES

  Iryna Hladii, Ganna Datsenko, Iryna Krupeinytska

  55-59

• REGARDING THE ISSUE OF RECOGNITION OF OPERATING INCOME IN THE PROCESS OF SALE OF THE COMPANY'S PRODUCTS

  Lіudmyla Maister, Iryna Hladii

  60-63

• THE ROLE OF DIGITAL MARKETING IN PROMOTING GOODS AND SERVICES: NEW OPPORTUNITIES AND CHALLENGES

  Maryna Shevchenko, Maryna Buhaiova, Svitlana Lysa

  64-74

• BRAND STRATEGY FORMATION IN THE CONDITIONS OF TRANSFORMATION OF CONSUMER SENTIMENTS OF UKRAINIAN SOCIETY

  Kateryna Yahelska, Liubov Vasylyshyna

  75-81

• PROSPECTS FOR THE DEVELOPMENT OF SPA AND WELLNESS TOURISM IN UKRAINE

  Alla Lukіanets, Kateryna Antonіuk

  82-85

• NATURAL RESOURCES IN EVENT TOURISM: PLACE AND SIGNIFICANCE

  Nataliia Chorna, Alla Kiziun

  86-91

• CROSS-CULTURAL FEATURES OF INTERNATIONAL TOURISM

  Luidmila Kvasova, Mariia Bahorka

  92-96

• INNOVATIVE APPROACH TO THE IMPLEMENTATION OF ART-THERAPY SERVICES IN HOTELS OF UKRAINE

  Kateryna Huseltseva, Olga Dulka, Olena Shidlovska, Tetyana Ishchenko

  97-107

• THE INFLUENCE OF ADVERTISING ACTIVITIES ON THE IMAGE OF A HOTEL ENTERPRISE

  Iryna Vivsiuk, Iryna Mazurkevych

  108-112

• FEATURES OF THE WORK OF THE "HERMITAGE BOUTIQUE-HOTEL" IN TODAY'S CONDITIONS AND WAYS OF ITS IMPROVEMENT

  Artem Ushchapovskyi, Oksana Kyrpichenkova

  113-118

• MODERN TECHNIQUES IN THE DESIGN AND DESIGN OF HOTEL AND RESTAURANT FACILITIES

  Oleh Bortnichuk, Alina Kovtun, Yelyzaveta Kobelianska

  119-126

• IMPLEMENTATION OF THE HACCP IN RESTAURANT

  Oleh Bortnichuk, Alina Kovtun, Yelyzaveta Kobelianska

  127-132

• THE ROLE OF ETHNIC POLES IN INDUSTRIAL BEEKEEPING DEVELOPMENT OF SLOBOZHANSHCHINA AT THE PERIOD OF IT’S SOCIAL-ECONOMIC MODERNIZATION IN THE SECOND HALF OF THE ХІХ – AT THE BEGINNING OF THE XX CENTURY

  Mykola Trubchaninov

  133-139

• RESEARCH ON THE APPLICATION DESIGN OF NEW MEDIA IN MODERN MUSEUM INTERIOR DISPLAY

  Danylo Kosenko, Xina Cui

  140-147

• RESEARCH ON THE APPLICATION OF URBAN IMAGE DEDIGN IN CULTURAL AND CREATIVE PRODUCTS

  Oleksandra Shmelova-Nesterenko, Huitong Zhou, Danylo Kosenko

  148-153

• INNOVATIVE APPLICATION OF DIGITAL TECHNOLOGY IN DISPLAY DESIGN OF SCIENCE AND TECHNOLOGY MUSEUM

  Ruslana Khynevych, Feifei Xiao

  154-164

• TO THE PROBLEM OF ERGONOMICS IN ART DESIGN

  Anna Khomiakova, Vоlodymyr Shcherbyna

  165-170