Management and marketing

All Items

• ADAPTATION OF THE PERSONNEL OF THE PENAL SYSTEM TO THE PERFORMANCE OF OFFICIAL DUTIES: MAIN ASPECTS

  Natalia Donii, Anna Kravchuk, Oksana Honcharenko

  102-109

• ANALYSIS OF THE MECHANISM OF APPLICATION OF INSTRUMENTS TO ENSURE THE COMPETITIVENESS OF THE REGION

  Yevheniia Krivosheya

  80-83

• APPLICATION OF MODERN BUSINESS TECHNOLOGIES IN THE CONTEXT OF DIGITAL TRANSFORMATION OF BUSINESS

  Anton Bokyi, Olena Bakulich

  131-138

• APPLICATION OF SOCIAL ADVERTISING TECHNOLOGIES TO IMPROVE IMPLEMENTATION MECHANISMS OF THE STATE LANGUAGE POLICY IN UKRAINE INTRODUCTION

  Maryna Bigari

  96-101

• BEHAVIOR OF ENTERPRISES REGARDING THE SOLUTION OF THE PROBLEM OF INTERACTION OF DEMAND AND SUPPLY

  Olena Linkova

  117-120

• BRAND STRATEGY FORMATION IN THE CONDITIONS OF TRANSFORMATION OF CONSUMER SENTIMENTS OF UKRAINIAN SOCIETY

  Kateryna Yahelska, Liubov Vasylyshyna

  75-81

• CHANGING ORGANIZATIONAL BEHAVIOR THROUGH HIS DIMENSIONS

  Elvira Jorovlea

  39-45

• CHANGING PRIORITIES IN STRATEGIC MANAGEMENT OF REGIONAL DEVELOPMENT

  Khrystyna-Iryna Yevchuk, Z. Halushka

  42-49

• CONCEPTUAL APPROACHES TO INVESTMENT SUPPORT OF STRATEGIC DEVELOPMENT OF THE UKRAINIAN AGRICULTURAL SECTOR ON THE BASIS OF INTERREGIONAL PARTNERSHIP, ENTERPRISE LEADERSHIP AND BUSINESS COMMUNICATIONS

  Rudenko Oksana, Khoroshun Yuliia, Finagina Olesya

  41-52

• CONFLICT LOGICAL COMPETENCE OF THE MANAGER AS A COMPONENT OF HIS PERSONAL EFFECTIVENESS

  Tetiana Sazonova, Anton Kurchenco, Taras Solodchuk

  103-108

• COOPETITION AS A WAY OF IMPROVING STRATEGIC MANAGEMENT

  Vitalii Ilnytskui

  146-150

• CRM SYSTEMS AS A COMPONENT OF INTERNET MARKETING ENTERPRISES

  Iryna Nikolaienko, N.A Navrotskiy

  151-156

• DETERMINATION OF THE FACTORS FOR POSITIONING “GREEN” ENERGY AS A CLIMATE NEUTRAL PRODUCT IN THE ENERGY MARKET

  Olena Borysiak

  50-56

• DIGITAL TECHNOLOGIES IN START-UP MANAGEMENT

  Maryna Averkyna, Tetiana Stasiuk

  165-171

• DIRECTIONS OF CROSS-CULTURAL COMMUNICATIONS DEVELOPMENT IN THE CONDITIONS OF CHANGES IN THE BUSINESS ENVIRONMENT AND BUILDING THE POTENTIAL OF KNOWLEDGE MANAGEMENT

  Olesia Finagina, Anna Pavlovska, Liudmyla Horokhova, Olena Prygodiuk

  84-95

• EFFICIENCY OF THE COMMUNICATION MANAGEMENT OF THE ENTERPRISE

  Irina Makovetskaya

  63-67

• ENTROPIC APPROACH TO ASSESSING THE PROJECT MANAGEMENT PROCESSES QUALITY

  Alesia Obronova

  75-79

• ESSENCE AND ELEMENTAL COMPOSITION OF THE CORPORATE GOVERNANCE SYSTEM

  Valentyn Olim

  96-102

• ESSENCE AND MAIN TASKS OF PROJECT LOGISTICS

  Svitlana Rusanova

  111-114

• FEATURES OF MANAGEMENT AND ADJUSTMENT OF COMMUNICATIONS IN VIRTUAL TEAMS

  Nataliіa Hrynchak, Olena Motuzka

  165-172

• GREEN MARKETING: STRATEGIES FOR SUSTAINABLE BUSINESSES

  Bogdana Vyshnivska

  139-143

• IMPLEMENTATION OF THE CONCEPT OF SOCIAL - ETHICAL MARKETING IN THE ACTIVITIES OF TOURIST ENTERPRISES

  Valentyna Mushtai, Viktoriia Makarova

  139-145

• IMPROVEMENT OF SERVICE IN HOSPITALITY INSTITUTIONS

  Olga Pushka, Dotsenko Victor, Nadiia Nikolenko, Larisa Sharan

  68-74

• IMPROVEMENT OF THE PRODUCTION POTENTIAL MANAGEMENT STRATEGY OF THE HOTEL ENTERPRISE

  Karyna Svidlo, Kateryna Zavada

  103-109

• KEY STAKEHOLDERS OF EDUCATIONAL PROGRAMS: IDENTIFICATION OF INTERESTS AND INTERACTION STRATEGIES

  Zoia Halushka

  157-164