Management and marketing

All Items

• MANAGEMENT DECISIONS OF THE HEAD OF THE ENTERPRISE IN THE TERMS OF INTERACTION OF MARKETING MANAGEMENT PERSONNEL AND ITS

  Lyudmyla Moroz

  173-179

• MANAGEMENT OF CHANGES IN THE PROCESS OF STRUCTURAL ORGANIZATIONAL OPERATIONS ON THE EXPERIENCE OF TNCS

  Liliya Huzhuman, Nataliya Meshko

  68-75

• MANAGEMENT OF RECEIVABLES OF THE ENTERPRISE AS A TOOL OF ANTI-CRISIS FINANCIAL MANAGEMENT

  Iryna Herasymenko, Ruslan Synytsia

  33-40

• METHODS OF PRODUCT DISTRIBUTION OF ENTERPRISES ENGAGED IN FOREIGN ECONOMIC ACTIVITIES: ESSENCE AND FEATURES OF PLANNING

  Lesya Bilets, Yuliia Chyrkova

  76-81

• MODEL OF TRANSPORT SUPPORT FORMATION FOR PROJECT-ORIENTED COMPANY

  Svitlana Rusanova

  90-95

• MODERN ASPECTS OF STRATEGIC MARKETING PLANNING OF ACTIVITIES OF ENTERPRISES

  Valentyna Mushtai

  96-102

• MODERN TRENDS IN THE FORMATION OF THE CORPORATE COMMUNICATION SYSTEM IN PUBLIC AUTHORITIES

  Yevheniia Arkhypova, Mariia Hula

  75-83

• ORGANIZATION OF FINANCIAL ENGINEERING IN BANKS

  Victoria Kravchenko

  37-41

• PECULIARITIES OF DIGITAL TRANSFORMATION IN THE PROMOTING CLIMATE POLICY OF ALTERNATIVE ENERGY ENTERPRISES

  Olena Borysiak

  83-89

• PECULIARITIES OF PERSONNEL MANAGEMENT IN CONDITIONS OF REMOTE EMPLOYMENT

  Iryna Kolodyznaya, Katerуna Bukrina

  58-63

• POSSIBILITIES OF APPLYING THE NETWORK TECHNOLOGY FOR MANAGEMENT OF EDUCATIONAL INSTITUTIONS

  Nataliia Sas

  64-72

• PROBLEMS OF IMPLEMENTATION OF CIRCULAR ECONOMY MODELS AT UKRAINIAN ENTERPRISES

  M.L. Zlotnik

  23-28

• PROBLEMS WHICH IS ENCOUNTERED HR MANAGER WHEN RECRUITING STAFF

  Olena Lukianchuk

  109-113

• PROJECT POTENCIAL WITHIN THE ENTROPIC CONTROL METHODOLOGY

  Vera Andrievska

  103-110

• PROJECTION OF THE ESTABLISHMENT OF THE OPERATIONAL CONTROL SYSTEM

  Mykola Matiukha

  98-102

• PROSPECTS FOR THE DEVELOPMENT OF FUNDRAISING ACTIVITIES IN UKRAINE

  Alla Humeniuk, Olena Garmatiuk

  54-58

• RISK ASSESSMENT OF AN EMERGENCY RESPONSE PROJECT

  Stanislav Rozhko

  114-118

• SOCIAL ADVERTISING ON PATRIOTIC TOPICS IN THE CONTEXT OF MASS COMMUNICATIONS

  Olha Leleka

  178-183

• SPECIFICITY OF FUNCTIONING OF THE TOURIST MARKET AS A MARKET OF SERVICES

  Andrii Avriata, Svitlana Zaika

  159-177

• STATE OF DEVELOPMENT OF VEGETABLE GROWING AND PRESERVATION OF INNOVATIVE AGRICULTURAL PRODUCTION AS A VECTOR OF EFFECTIVE MANAGEMENT

  Maryna Ponomarova, Iryna Dolzhykova, Vladyslava Fomenko

  114-121

• STORYTELLING – MARKETING OF THE FUTURE

  Svitlana Ramenska

  46-50

• STRATEGIC DEVELOPMENT OF MODERN BUSINESS IN THE CONDITIONS OF DIGITALIZATION AND EUROPEAN INTEGRATION

  Liudmyla Matrosova, Yana Kononenko

  144-154

• THE MAIN COMPONENTS OF A SMART CITY AND THEIR MANAGEMENT

  Sofia Potapenko

  103-108

• THE ROLE OF DIGITAL MARKETING IN PROMOTING GOODS AND SERVICES: NEW OPPORTUNITIES AND CHALLENGES

  Maryna Shevchenko, Maryna Buhaiova, Svitlana Lysa

  64-74

•  COMPANY'S BUSINESS MODEL STRESS TESTING AS A BASE OF ECONOMICAL SUSTAINABILITY IN THE NEXT NORMALITY

  Krystyna Menkova, Olexandr Zozul'ov

  60-67